READY FOR SPORT: WHAT'S ONE MORE
Times may change but dreams never waver. We support and understand the decision made now, so we can come back stronger later. Keep the torch...
View ArticleFUTURECRAFT Exploring the Upper Limits: Meet the New Textile Innovation That...
The inside story of STRUNG as told b y the team behind it. By Fionn Corcoran-Tadd , Benjamin Kleiman , Ian Hennebery & Clemens Dyckmans As is the...
View ArticleULTRABOOST DNA LOOP LAUNCHES TO PUBLIC AS ‘MADE TO BE REMADE’ RUNNING SHOES...
In April 2019, 200 creators around the world were involved in the first closed trial process, taking possession of Gen...
View ArticleULTRABOOST 21: LATEST EDITION OF THE ICONIC FRANCHISE DELIVERING INCREDIBLE...
A team of our leading designers and product developers worked closely with the adidas running community and testers to create the new ULTRABOOST 21...
View ArticleTHREE PATHS SHAPING ADIDAS’ FUTURE TO HELP END PLASTIC WASTE
Could changing the materials we use in sport make ending plastic waste a possibility? We believe that it can help accelerate towards that...
View Article4DFWD: DATA-DRIVEN 3D PRINTED PERFORMANCE TECHNOLOGY DESIGNED TO MOVE YOU...
Today we are unveiling the next step in data driven 3D printed midsole innovation, the adidas 4DFWD. Combining years of athlete data with the...
View ArticleA UNIQUE COLLABORATION WITH ALLBIRDS TO CREATE FUTURECRAFT.FOOTPRINT: THE...
Working together with Allbirds has helped us go faster and further towards carbon neutral high-perofrmance footwear, together we were able to...
View ArticleBLENDING PERFORMANCE AND THE ART OF PRINT WITH OUR NEW MARIMEKKO COLLABORATION
Today we are unveiling a debut line with Marimekko, marking the first ever sports apparel collaboration from the iconic Finnish design house. The...
View ArticleTHE LATEST ADIDAS ADIZERO FOOTWEAR: EVOLVING FAST FOR THE ROAD AND THE TRACK
Today, we are revealing the latest evolution of adizero footwear built for speed on the road and the track. Led by the next iteration of our...
View ArticleCELEBRATING THE SUMMER OF SPORTING COMPETITION WITH PERFORMANCE FOOTWEAR...
As athletes continue to return to competition, we are celebrating sport this summer with our biggest multi-sport assortment of performance footwear...
View ArticleNOAH LYLES ON GIVING HIS ALL AND NOT BEING CONFINED BY LIMITS
Can you talk a little about the support you’ve had from your family? I would just put like this, if I didn't have my mom, I wouldn't be here today....
View ArticleSHAUNAE MILLER & MAICEL UIBO ON PUSHING THROUGH AND SUPPORTING EACH OTHER
Through our “In Their Words” series, we have been sitting down with athletes that are leading their sports, to discuss the emotions they’ve been...
View ArticleKENDRA HARRISON ON THE HARD WORK AND SUPPORT SYSTEM THAT BROUGHT HER TO THE...
Through our “In Their Words” series, we have been sitting down with athletes that are leading their sports, to discuss the emotions they’ve been...
View Articleadidas x IVY PARK and Peloton Launch First Collaborative Collection
This season adidas x IVY PARK and Peloton have come together to present their first capsule collaborative collection of apparel and...
View ArticleGOING THE DISTANCE: THE ADIDAS ADISTAR RUNNING SHOE SHOWCASES THE ART AND...
Today, adidas Running unveils the adidas Adistar – designed to help runners go beyond what they thought was possible and take on their longest runs...
View ArticleULTRABOOST 22: CREATED BY WOMEN FOR THE FEMALE RUNNING COMMUNITY
Our new Ultraboost 22 is informed by women-specific insights to provide runners with a shoe that is specifically comfort tailored to their feet....
View ArticleSupport For All: Why We Re-Engineered Our Entire Sports Bra Portfolio
A sports bra is the single most important piece of workout apparel for those with breasts, but 90% of women aren’t wearing the right size. That’s...
View Articleadidas and Allbirds scale up releasing four new Colorways of their lowest...
Today marks another important milestone in the adidas x Allbirds’ collaboration – the launch of the ADIZERO X ALLBIRDS 2.94 KG CO2E. An evolution...
View ArticleInspired by Gold: adidas and Tinman Elite Unite for a Second Time to Launch...
Today, adidas unveils its second collaboration with professional running team, Tinman Elite, which was inspired by the glory of gold. Launching...
View Articleadidas and Parley for the Oceans unite sporting communities across the globe...
For every 10 minutes of running recorded via the adidas Runtastic app, Joyrun, Codoon, Yeudongquan or Strava, Parley will clean up the equivalent...
View ArticleDesigned for Speed – adidas Announces Arrival of Latest Addition to...
Today, adidas unveils the latest addition to its record-breaking Adizero franchise* – the Adizero Adios Pro 3. The newest addition to the iconic...
View Articleadidas Launches Adistar CS to Help Runners Go the Distance with Greater...
READY, SET, GO – SLOW Today, adidas reveals the Adistar CS – a shoe designed with more cushioning and support than previous versions, to help...
View Articleadidas Celebrates the Benefits of Running in the Comfort Zone with the...
adidas shows the value of staying in your comfort zone with the launch of the all-new Supernova, rejecting the commonly held belief that progress...
View ArticleStep Into the Future: adidas unveils the new 4DFWD. A Running Shoe Coded To...
Today, adidas takes a step into the future with the reveal of the new 4DFWD, its most advanced running shoe. At the forefront of innovation, the...
View Articleadidas Introduces Latest FW22 Made with Nature Capsule Collection, Continuing...
adidas has today unveiled the latest in its Made with Nature Capsule Collection with a new Ultraboost 22 Made with Nature and Made with Nature...
View Articleadidas Lifts the Curtain on its Latest Made To Be Remade Product Innovations...
adidas has revealed its latest Made To Be Remade design innovations, that are helping to drive its sustainability journey forward The exhibition,...
View ArticleWired for Speed: adidas unveils the boundary-breaking ADIZERO Prime X Strung
The launch of the ADIZERO Prime X Strung marks the first time a shoe from adidas’ record-breaking ADIZERO range has featured a Strung upper ...
View ArticleWin Every Training Run with the All-New ADIZERO SL – The Latest Addition to...
After helping the world’s best runners smash seven World Records in the past two years*, the adidas ADIZERO franchise has undoubtably proven its...
View ArticleThe Year of the ADIZERO: adidas’ Record-breaking Franchise Dominated in 2022
8 World Championship titles. 2 broken world records. 50% of all Major Marathons won. 2022 belonged to the ADIZERO franchise. Propelling the likes...
View Articleadidas Introduces New SS23 Bra and Leggings Portfolio – Backed by Experts,...
Relentlessly committed to tackling barriers to sport participation, today adidas extends its portfolio with new high-performance bra and leggings...
View Articleadidas Announces The Inaugural Consortium Cup Global Sneaker Design Tournament
adidas presents the inaugural Consortium Cup – a first-of-its-kind four week long footwear design tournament with 16 of the world’s most iconic...
View ArticleThe Lightest Ever Ultraboost – Experience Epic Energy and Lightness in Every...
Today marks a historic moment as adidas unveils the latest member of its most iconic running shoe franchise - the Ultraboost Light. A testament to...
View ArticleMade to Win - adidas’ Adizero Franchise Offers a Shoe for Every Runner in...
With eight World Championship titles, two broken World Records and 50% of all Major Marathons won, 2022 belonged to adidas’ ADIZERO-wearing...
View ArticleNew adidas Study Finds 92% Of Women are Concerned for their Safety When They...
‘The Ridiculous Run’ calls attention to the issue and highlights the need for male education and allyship Unveiling the ridiculous realities faced...
View Articleadidas’ History-Making ADIZERO: ROAD TO RECORDS Returns for Third Season
Today, adidas announces the return of the third iteration of its renowned ADIZERO: ROAD TO RECORDS, taking place on April 29th 2023. Since its...
View Articleadidas TERREX Unveils Bold New Additions to Its SS23 Hiking Collection –...
True to the category’s ethos to make the outdoors more accessible - however people choose to hike - adidas TERREX has extended its award-winning...
View Articleadidas Expands its Fastest Franchise with the Launch of the All-New ADIZERO...
Featuring the latest adidas technology and innovation, the ADIZERO BOSTON 12 provides that race day feeling in training runs, whilst the ADIZERO...
View ArticleOver a million people turn activity into action for adidas’ Move For The Planet
Over 1.2 million people came together to Move For The Planet, a new global initiative by adidas that harnessed the collective activity of sporting...
View Articleadidas Introduces SWITCH FWD – Fuelled by Forward Motion Technology, Designed...
SWITCH FWD uses voids in its EVA midsole to transfer weight into forward motion for a fresh running experience for athletes of all levels...
View Articleadidas Terrex unveils Agravic Speed Ultra, Designed for Fast Runs
adidas’ innovations are bolstered by the introduction of a new dynamic rocker Designed for and alongside the sport’s leading athletes, with an...
View Articleadidas Unveils Illegally Fast ADIZERO PRIME X 2 STRUNG – So Much Technology...
Purpose-built racing model with a re-engineered midsole, featuring two carbon-infused plates surrounded by three layers of LIGHTSTRIKE PRO The...
View Articleadidas Launches Adizero Adios Pro Evo 1 – The Future of Racing. At its Lightest*
Today, adidas unveils the 138g ADIZERO Adios Pro Evo 1, its lightest ever innovation-packed racing shoe. With lighter footwear comes the...
View Articleadidas Introduces New Super-Foam for Everyday Runners with the Revamped...
Designed to re-define the standards of comfort, new features include a fully redesigned upper, a super-foam Dreamstrike+ midsole and Support Rod...
View Articleadidas running re-Imagines midsole in Adizero Takumi Sen 10, Helping runners...
The latest addition to the Adizero franchise benefits from performance technology updates including a double layer of LIGHTSTRIKE PRO foam and...
View Articleadidas Launches Its Comfort-Tuned SUPERNOVA Franchise - Built to Tackle the...
With uncomfortable shoes topping the list of runner's biggest pain-points according to new global study, adidas hopes to encourage people to enjoy...
View Articleadidas and Yohji Yamamoto Present the Y-3 S-GENDO RUN Sneaker
Having unveiled the first iteration of the GENDO series in 2022, this season adidas and Yohji Yamamoto introduce the Y-3 S-GENDO RUN which advances...
View Articleadidas Originals pays Homage to the Past, Present, and Future of the SL 72...
First crafted over a half a century ago, the SL 72 silhouette was a bonafide hit during the running boom of the 70s. Now, decades on, adidas...
View Article4DFWD
Today, adidas takes a step into the future with the reveal of the new 4DFWD, its most advanced running shoe.
View ArticleFourth Edition of adidas Race Event: World-Class Athletes Gear Up for...
Today, adidas Running announces an all-star line-up of athletes, new race distances and speed-focused course updates for the fourth edition of its...
View Articleadidas Launches 49 Footwear Designs for the Ultimate Summer of Sport
Today, adidas announces one of its biggest multi-sport footwear collections. From long-standing sports such as running, tennis and basketball, to...
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